NCAA Final Four Ticket Demand – March 27, 2017

The 2017 NCAA Final Four teams have been decided. South Carolina, Gonzaga, Oregon and North Carolina are in the race for a title shot. With just under a week left until games begin, StubHub takes a look at ticket demand for this year’s Final Four events.

 

How does demand compare to last year’s Final Four in Houston?

Demand based on ticket sales is up from last year. We attribute this to  Gonzaga’s and South Carolina’s first-ever appearances in the Final Four, and Oregon’s first return since 1939.

Fortunately for fans, average ticket prices are trending similarly to last year…

 

Where are sales coming from?

As of March 27, ticket sales have been registered from 49 U.S. states and 5 unique countries. Outside the U.S., most come from Canada, yet sales have been registered as far as Ukraine and Australia.

Top Buyers by State:

  1. Arizona, 32%
  2. California, 12%
  3. Washington, 7%
  4. South Carolina, 6%
  5. Oregon, 4%

What teams are driving the most demand based on ticket sales:

  1. Gonzaga
  2. South Carolina
  3. Oregon
  4. North Carolina

NCAA Sweet 16 + Elite 8 Ticket Demand – March 22, 2017

After an exciting weekend that brought about the elimination of top-seeded teams Villanova, Duke and Louisville, the Sweet Sixteen for the 2017 NCAA basketball tournament is set and games begin again tomorrow. StubHub takes a look at what ticket packages are in highest demand and where sales are coming from.

Regional Ticket Packages

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Top Purchase Locations for Sweet Sixteen Sales

East Regional in NY:

  1. NY, 38%
  2. NJ 18%
  3. PA 7%
  4. SC 5%

Midwest Regional in KS

  1. KS, 46%
  2. MO, 18%
  3. IA 7%

South Regional in Memphis, TN:

  1. TN 29%
  2. KY 15%
  3. AR 9%

West Regional in San Jose, CA:

  1. CA 83%
  2. WA 3%
  3. AZ 2%

 

AN EARLY LOOK INTO FINAL FOUR SALES

Top_10_Buyers_Final_Four

  1. Arizona, 40.3%
  2. California, 11.5%
  3. Illinois, 4.1%
  4. Washington, 3.6%
  5. New York, 3.4%
  6. Texas 2.5%
  7. Kansas 1.5%
  8. North Carolina 1.5%
  9. Ohio 1.5%
  10. Missouri 1.4%

 

Cross-border Sales

As of today (Wed, March 22), 4.4% of sales for the 2017 NCAA Final Four come from outside of the U.S. The majority come from Canada, although StubHub has had buyers from as far away as Australia and the UK.

The Week in Events – NBA and NHL – March 13, 2017

As both NBA and NHL head toward the end of the regular season, StubHub takes a look at what matchups are generating the most demand this week.

NBA

The Cavs top the list of the most in-demand games with two games scheduled in L.A. during the weekend, stealing last week’s thunder from the Warriors.

The average ticket price for Golden State Warriors games is down nearly  24% from last week. Possible reasons for this decrease could be last week’s three-game losing streak and Kevin Durant’s absence.

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NHL

In NHL, the Lightning vs. Rangers matchup is the biggest draw for fans this week while the Blackhawks continue to perform well in ticket sales as they secure a top position in the rankings.

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The Week in Events – Demand in NBA and NHL – March 7, 2017

With only four weeks left until the end of regular season for both NBA and NHL, each game is becoming increasingly important as teams fight to secure their spot in the playoffs.  This week at StubHub, we take a look at what matchups generated the most demand in ticket sales and discuss factors that could be contributing towards sales trends.

NBA: Most In-Demand Matchups 

Press_Box_0306__NBA_MatchupsThe K.D. Effect

While the Golden State Warriors maintain a top position, the average ticket price for all games has depreciated by 5% since Durant’s injury.

NHL: Most In-Demand Matchups 
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Last Games at Joe Louis

Although Red Wings are ranked last in the Eastern Conference, sales for home games are still doing very well. One reason for this could be that Detroit fans want to cherish their last moments at Joe Louis given the opening of a new arena this fall.

Joe Louis Arena ranks 4th for best performing venues when it comes to sales for NHL games taking place this month.

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