Super Bowl LI Ticket Demand and Prices on StubHub – February 4, 2017

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Tomorrow is the big day we’ve been waiting for!

As we shy less than 24 hours from the Patriots/Falcons showdown, the average ticket price for Super Bowl LI has dropped a bit from yesterday to $4,078, which is down 14% compared to this time last year for Super Bowl 50. The number of tickets purchased on StubHub is up by 25% compared to this time last year.

International interest for Super Bowl LI continues climb. Today, a buyer from Thailand purchased four Super Bowl LI tickets, rounding out the list of now 22 different countries that have reported ticket purchases on StubHub.

For Press Coverage – Please use updated StubHub brand materials found here.


Super Bowl LI – NRG Stadium in Houston, Texas on February 5, 2017.

Where are sales coming from? 

International buyers make up 7.3% of total sales. After the U.S., sales from Mexico and Canada make up 6% of total ticket sales.

Top 5 Super Bowl LI Buyers by State:
Texas: 20%
Massachusetts: 14.75%
Georgia: 14%
California: 7.3%
New York: 4.8%

What are prices looking like? 

The Average Ticket Price to date for Super Bowl LI is $4,078, down 14% from this time last year for Super Bowl 50.

Average Ticket Price History on StubHub – Day before game
2016 Super Bowl – $4,747
2015 Super Bowl – $3,670
2014 Super Bowl – $2,615
2013 Super Bowl – $2,768

Least Expensive Ticket Available for Super Bowl LI right now is $2,500 in the Upper End Zone.

Super Bowl LI tickets have sold in the range of $1,500 to $15,432. Last year at this time, Super Bowl 50 ticket price range was between $1,040 and $27,983.

  • Most Expensive Ticket purchased to date was for $15,432 in the Lower Prime section
  • Least Expensive Ticket purchased to date was for $1,500 in the Upper Corner section

To see a history of how demand and prices have moved, take a look at our past posts:
Super Bowl Ticket Demand and Prices on StubHub – February 3rd
Super Bowl Ticket Demand and Prices on StubHub – February 2nd
Super Bowl Ticket Demand and Prices on StubHub – February 1st
Super Bowl Ticket Demand and Prices on StubHub – January 31st
Super Bowl Ticket Demand and Prices on StubHub – January 30th
Super Bowl Ticket Demand and Prices on StubHub – January 29th
Super Bowl Ticket Demand and Prices on StubHub – January 27th
Super Bowl Ticket Demand and Prices on StubHub – January 25th
Super Bowl Ticket Demand and Prices on StubHub – January 18th
Super Bowl Ticket Demand and Prices on StubHub – January 10th

For more information and commentary on the Super Bowl – or any other event – reach out to PR@StubHub.com.
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Check out what StubHub has planned for Super Bowl LI and discover other events happening in Houston

Super Bowl LI Ticket Demand and Prices on StubHub – February 3, 2017

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We’re now three days out from Super Bowl LI! The average ticket price for Super Bowl LI has dropped 11% from Monday to $4,089, which is down 15% compared to this time last year for Super Bowl 50. The number of tickets purchased on StubHub is up by 22% compared to this time last year. Yesterday, a buyer from Guatemala purchased five Super Bowl LI tickets, rounding out the list of now 21 different countries that have reported ticket purchases on StubHub.

Stay tuned to the StubHub Press Box for daily updates on ticket demand and prices from today up until the big game on Sunday.

For Press Coverage – Please use updated StubHub brand materials found here.


Super Bowl LI – NRG Stadium in Houston, Texas on February 5, 2017.

Where are sales coming from? 

International buyers make up 7.4% of total sales. After the U.S., sales from Mexico and Canada make up 6% of total ticket sales.

Top 5 Super Bowl LI Buyers by State:
Texas: 20%
Massachusetts: 15%
Georgia: 14%
California: 7.1%
New York: 4.8%

What are prices looking like? 

The Average Ticket Price to date for Super Bowl LI is $4,089, down nearly 15% from this time last year for Super Bowl 50.

Average Ticket Price History on StubHub – 3 days out
2016 Super Bowl – $4,838
2015 Super Bowl – $3,514
2014 Super Bowl – $2,706
2013 Super Bowl – $2,881

Least Expensive Ticket Available for Super Bowl LI right now is $2,350 in the Upper Endzone. This get in price is up 2% from yesterday.

Super Bowl LI tickets have sold in the range of $1,500 to $15,432. Last year at this time, Super Bowl 50 ticket price range was between $1,040 and $27,983.

  • Most Expensive Ticket purchased to date was for $15,432 in the Lower Prime section
  • Least Expensive Ticket purchased to date was for $1,500 in the Upper Corner section

To see a history of how demand and prices have moved, take a look at our past posts:
Super Bowl Ticket Demand and Prices on StubHub – February 2nd
Super Bowl Ticket Demand and Prices on StubHub – February 1st
Super Bowl Ticket Demand and Prices on StubHub – January 31st
Super Bowl Ticket Demand and Prices on StubHub – January 30th
Super Bowl Ticket Demand and Prices on StubHub – January 29th
Super Bowl Ticket Demand and Prices on StubHub – January 27th
Super Bowl Ticket Demand and Prices on StubHub – January 25th
Super Bowl Ticket Demand and Prices on StubHub – January 18th
Super Bowl Ticket Demand and Prices on StubHub – January 10th

For more information and commentary on the Super Bowl – or any other event – reach out to PR@StubHub.com.
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Check out what StubHub has planned for Super Bowl LI and discover other events happening in Houston

Super Bowl LI Ticket Demand and Prices on StubHub – February 2, 2017

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We’re now four days out from Super Bowl LI! The average ticket price for Super Bowl LI has dropped 3% from yesterday to $4,154, which is down 15% compared to this time last year for Super Bowl 50. The number of tickets purchased on StubHub is also up by 18% compared to this time last year, which is likely due to the overall lower ticket prices this year.

Stay tuned to the StubHub Press Box for daily updates on ticket demand and prices from today up until the big game on Sunday.

For Press Coverage – Please use updated StubHub brand materials found here.


Super Bowl LI – NRG Stadium in Houston, Texas on February 5, 2017.

Where are sales coming from? 

International buyers make up 7.7% of total sales. After the U.S., sales from Mexico and Canada make up 6.3% of total ticket sales. 20 different countries have reported ticket purchases.

Top 5 Super Bowl LI Buyers by State:
Texas: 29%
Massachusetts: 15.2%
Georgia: 14%
California: 6.9%
New York: 4.9%

What are prices looking like? 

The Average Ticket Price to date for Super Bowl LI is $4,154, down 15% from this time last year for Super Bowl 50.

Average Ticket Price History on StubHub – 4 days out
2016 Super Bowl – $4,888
2015 Super Bowl – $3,378
2014 Super Bowl – $2,812
2013 Super Bowl – $2,985

Least Expensive Ticket Available for Super Bowl LI right now is $2,490 in the Upper Endzone. This get in price is up 19% from yesterday.

Super Bowl LI tickets have sold in the range of $1,500 to $15,432. Last year at this time, Super Bowl 50 ticket price range was between $1,040 and $27,983.

  • Most Expensive Ticket purchased to date was for $15,432 in the Lower Prime section
  • Least Expensive Ticket purchased to date was for $1,500 in the Upper Corner section

To see a history of how demand and prices have moved, take a look at our past posts:
Super Bowl Ticket Demand and Prices on StubHub – February 1st
Super Bowl Ticket Demand and Prices on StubHub – January 31st
Super Bowl Ticket Demand and Prices on StubHub – January 30th
Super Bowl Ticket Demand and Prices on StubHub – January 29th
Super Bowl Ticket Demand and Prices on StubHub – January 27th
Super Bowl Ticket Demand and Prices on StubHub – January 25th
Super Bowl Ticket Demand and Prices on StubHub – January 18th
Super Bowl Ticket Demand and Prices on StubHub – January 10th

For more information and commentary on the Super Bowl – or any other event – reach out to PR@StubHub.com.

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Check out what StubHub has planned for Super Bowl LI and discover other events happening in Houston

Super Bowl LI Ticket Demand and Prices on StubHub – February 1, 2017

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We’re now five days out from Super Bowl LI! The average ticket price for Super Bowl LI has dropped 3% from yesterday to $4,284, which is down 14% compared to this time last year for Super Bowl 50. The number of tickets purchased on StubHub is also up by 14% compared to this time last year, which is probably a result of overall lower ticket prices this year.

As more fans make Super Bowl travel plans, it looks like New Yorkers are trying to warm up by heading south this weekend. Sales from New York have spiked 26% from yesterday, surpassing ticket purchases made by fans in Florida. Since yesterday, there has also been an 11% increase in ticket purchases from international buyers. Buyers in Italy and Germany just purchased tickets to Super Bowl LI, rounding out the list of now 20 countries that have reported ticket purchases.

Stay tuned to the StubHub Press Box for daily updates on ticket demand and prices from today up until the big game on Sunday.


Super Bowl LI – NRG Stadium in Houston, Texas on February 5, 2017.

Where are sales coming from? 

International buyers make up 7.9% of total sales. After the U.S., sales from Mexico and Canada make up 6.5% of total ticket sales.

Top 5 Super Bowl LI Buyers by State 2/1:
Texas: 20%
Massachusetts: 15.3%
Georgia: 13.6%
California: 6.5%
New York: 4.6% *Largest spike in sales up 26% from yesterday surpassing ticket purchases made from Florida (4.3% of ticket sales)

What are prices looking like? 

The Average Ticket Price to date for Super Bowl LI is $4,284, down nearly 14% from this time last year for Super Bowl 50.

Least Expensive Ticket Available for Super Bowl LI right now is $2,100 in the Upper Corner section.

Super Bowl LI tickets have sold in the range of $1,500 to $15,432. Last year at this time, Super Bowl 50 ticket price range was between $1,040 and $27,983.

  • Most Expensive Ticket purchased to date was for $15,432 in the Lower Prime section
  • Least Expensive Ticket purchased to date was for $1,500 in the Upper Corner section

To see a history of how demand and prices have moved, take a look at our past posts:
Super Bowl Ticket Demand and Prices on StubHub – January 31st
Super Bowl Ticket Demand and Prices on StubHub – January 30th
Super Bowl Ticket Demand and Prices on StubHub – January 29th
Super Bowl Ticket Demand and Prices on StubHub – January 27th
Super Bowl Ticket Demand and Prices on StubHub – January 25th
Super Bowl Ticket Demand and Prices on StubHub – January 18th
Super Bowl Ticket Demand and Prices on StubHub – January 10th

StubHub B-Roll for Super Bowl LI Tickets:

For more information and commentary on the Super Bowl – or any other event – reach out to PR@StubHub.com.
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Check out what StubHub has planned for Super Bowl LI and discover other events happening in Houston

Super Bowl LI Ticket Demand and Prices on StubHub – January 31, 2017

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We’re now six days out from Super Bowl LI! Stayed tuned to the StubHub Press Box for daily updates on ticket demand and prices from today up until the big game on Sunday.

To see a history of how demand and prices have moved, take a look at our past posts:
Super Bowl Ticket Demand and Prices on StubHub – January 30th
Super Bowl Ticket Demand and Prices on StubHub – January 29th
Super Bowl Ticket Demand and Prices on StubHub – January 27th
Super Bowl Ticket Demand and Prices on StubHub – January 25th
Super Bowl Ticket Demand and Prices on StubHub – January 18th
Super Bowl Ticket Demand and Prices on StubHub – January 10th


Super Bowl LI – NRG Stadium in Houston, Texas on February 5, 2017.

Least Expensive Ticket Available for Super Bowl LI right now is $1,949 in the Loge Endzone.

Super Bowl LI tickets have sold in the range of $1,900 to $15,432. Last year at this time, Super Bowl 50 ticket price range was between $1,040 and $27,983.

  • Most Expensive Ticket purchased to date was for $15,432 in the Lower Prime section
  • Least Expensive Ticket purchased to date was for $1,900 in the Upper Sideline

The Average Ticket Price to date for Super Bowl LI is $4,439, down nearly 12% from this time last year for Super Bowl 50.

Where are sales coming from? 

Buyers in Spain and Panama just purchased tickets to Super Bowl LI, adding the two to the list of 18 countries from which tickets have been purchased. International buyers make up 7.84% of total sales. After the U.S., sales from Mexico and Canada make up 6.57% of total ticket sales.

Top 5 Super Bowl LI Buyers by State:
Texas: 20%
Massachusetts: 15%
Georgia: 13.5%
California: 6.5%
Florida: 4.4%

For more information and commentary on the Super Bowl – or any other event – reach out to PR@StubHub.com.

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Check out what StubHub has planned for Super Bowl LI and discover other events happening in Houston

Super Bowl LI Ticket Demand and Prices – January 27th, 2017

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The countdown continues as we’re now nine days away from the big game! The least expensive ticket price available on StubHub has dropped nearly 14% to $2,550 and the average ticket price is also down by nearly 2% at $4,943 compared to Monday.

To see a history of how demand and prices have moved, take a look at our past posts:

Super Bowl Ticket Demand and Prices on StubHub – January 25th

Super Bowl Ticket Demand and Prices on StubHub – January 18th

Super Bowl Ticket Demand and Prices on StubHub – January 10th


Super Bowl LI – NRG Stadium in Houston, Texas on February 5th, 2017.

Least Expensive Ticket Available for Super Bowl LI right now is $2,550.

Super Bowl LI tickets have sold in the range of $2,499 to $15,432. Last year at this time, Super Bowl 50 ticket price range was between $1,222 to $27,983.

  • Most Expensive Ticket purchased to date was for $15,432 in the Lower Prime section
  • Least Expensive Ticket purchased to date was for $2,499 in the Upper End Zone

The Average Ticket Price to date for Super Bowl LI is $4,943, down nearly 9% from this time last year.

Super Bowl Average Ticket Price History (9 days away):
Super Bowl 50 (2/7/16 Panthers vs Broncos): $5,426
Super Bowl XLIX (2/1/15 Patriots vs Seahawks): $4,222
Super Bowl XLVIII (2/2/14 Seahawks vs Broncos): $5,133

Where are sales coming from? 

There have been purchases made in 15 different countries from as far as Australia, Japan, and South Africa. After the U.S., sales from Mexico and Canada make up 7.3% of total ticket sales. Total international buyers make up nearly 9% of total sales.

Top 5 Super Bowl LI Buyers by State:
Texas: 21%
Georgia: 14.3%
Massachusetts: 13.9%
California: 6%
New York: 4%

For more information and commentary on the Super Bowl – or any other event – reach out to PR@StubHub.com.

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Check out what StubHub has planned for Super Bowl LI and discover other events happening in Houston

Super Bowl LI Ticket Demand and Prices – January 25th, 2017

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We’ve made it! We’re less than two weeks out from the Falcons/Patriots showdown at Super Bowl LI. This marks the first time in 18 years the Falcons have made it this far and got there by a landslide NFC Championship victory against the Packers at their last football game ever in the Georgia Dome. The Patriots moving forward to play in their ninth Super Bowl is remarkable as well, making them one of the most successful franchises in NFL history. We’ll see if Tom Brady and coach Bill Belichick will be able to say they have won five Super Bowl titles.

The least expensive ticket available on StubHub has dropped 15% compared to last week. As more inventory starts coming into the market, we’ll see if this trend holds.

We’re also starting to see each contender’s market get more involved, with 14% of sales coming from Georgia and buyers from Massachusetts nearing in at 13% of sales. Expect those numbers to increase this week as more buyers start to figure out their travel plans.

To see a history of how demand and prices have moved, take a look at our past posts:
Super Bowl Ticket Demand and Prices on StubHub – January 18th
Super Bowl Ticket Demand and Prices on StubHub – January 10th


Below are the updated Super Bowl LI numbers. We’ll be updating these numbers regularly as we get closer to the big game.

Super Bowl LI – NRG Stadium in Houston, Texas on February 5th, 2017

Least Expensive Ticket Available for Super Bowl LI right now is $2,800

Super Bowl LI tickets have sold in the range of $2,600 to $15,432. Last year at the time, Super Bowl 50 ticket page was between $1,222 to $27,983.

  • Most expensive ticket purchased to date was for $15,432 in the Lower Prime section
  • Least expensive ticket purchased to date was for $2,600 in the Upper Corner section

The Average Ticket Price to date for Super Bowl LI is $5,089, down nearly 8% from this time last year.

Super Bowl Average Ticket Price History: 
Super Bowl 50 (2/7/16 Panthers vs Broncos): $4,512
Super Bowl XLIX (2/1/15 Patriots vs Seahawks): $4,222
Super Bowl XLVIII (2/2/14 Seahawks vs Broncos): $2,516
Super Bowl XLVII (2/3/13 Ravens vs 49ers): $2,525

Where are sales coming from? There have been purchases made in 14 different countries. After the U.S., sales from Mexico and Canada make up 7% of total ticket sales.

Top Super Bowl LI Buyers by State: 
Texas: 23%
Georgia: 14%* demand is up +1571% compared to last week 
Massachusetts: 13% demand is up +1501% compared to last week
California: 5%
Florida: 4%
*After the Falcons’ exciting win at the NFC Championship, tickets purchased from fans in the Atlanta area have spiked 1049% compared to last week, putting Georgia in #2 in the top buyers by state.

For more information and commentary on the Super Bowl – or any other event – reach out to PR@StubHub.com.

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Check out what StubHub has planned for Super Bowl LI and discover other events happening in Houston.